Public Interactive® Public Action
Public Action creates an open and inclusive process that encourages new voices, produces more audience-relevant programming, and enriches conversations among listeners. We are very pleased to have the opportunity to invest in this important work, which we believe will help expand the way public broadcasting reaches and engages its audience.
Dena Jones Trujillo
Investment Manager, Omidyar Network
Twenty-seven stations and shows have signed on to Public Action™ so far. New customers include WRKF, KOSU, KBUT, KQED, and NET Nebraska! Check out communities from Car Talk, OPB, KQED, VPR, South Dakota Public Broadcasting, and PRI's The World. Hear what customers have to say about their experiences with Public Action, including from WOSU and KUER, South Dakota Public Broadcasting, Car Talk, and PRI's The World. Also, find product case studies here, and stay up with the latest news on our Public Action blog.
Public ActionTM is web-based software that enables stations, program producers, and related organizations to create their own unique online communities. By inviting in participation through Public Action, organizations can more deeply engage their audiences, increase long-term affiliation and help inform programming and news content through open dialog.
  • Build and brand your own unique online community - configurable, customizable, and flexible enough to support a wide range of creative, participatory uses
  • Focus on creating compelling content and promotions, not on re-inventing the wheel - requires minimal, non-technical effort to get started and to maintain and monitor
  • Ensure high quality while minimizing ongoing effort - explore a variety of powerful and innovative moderation features
  • Leverage the shared Public Action Network - enable the optional sharing of discussions and audiences among all public broadcasters
  • Promote your community and content - integration wizards allow for code-free embedding of Public Action content into websites and for distribution around the Internet in blogs and social networks
  • Go beyond user comments to build real, lasting communities - targeted features offer opportunities for users to get involved on a variety of levels and develop greater ownership over time
  • Collect and curate rich media from your users - user upload tool automatically embeds images, audio, and video files through native players in dozens of formats
  • Contact your new online users - export your user data for analysis and outreach